Creator

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Creator *

Group of six diverse people posing for a photo at an airport, with a US Airways plane and in-flight safety information visible in the background.

8 active platforms.
100+ brand partnerships. 1M+ followers.

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Contact Gabby's Team

Gabby has 10+ years of experience transmuting her life experiences into measurable influence for brands.

Founder of @packslight, Gabby has partnered with leading global brands across travel, lifestyle, tech, and finance— blending creativity with data-driven strategy to produce content that performs.

From long-term brand ambassadorships to one-off viral campaigns, she approaches every partnership with the same mindset: timely communication, strategic creative, socially-literate execution, and storytelling that genuinely connects.

What makes Gabby an expert?

Working with Gabby means collaborating with someone who’s mastered both sides of the creator economy: the art and the strategy. With years of hands-on experience and professional training, she doesn’t just post; she plans. Her rates reflect not only a community of over one million+ engaged followers, but also her deep understanding of social platforms, cultural trends, and what actually drives conversion.

From creative ideation to campaign reporting, Gabby brings the precision of a strategist and the heart of a storyteller. You’re not hiring an influencer—you’re gaining a partner who treats your brand as if it were her own.

Let’s create something unforgettable together! I offer flexible partnership formats for brands looking to reach Millennial and Gen Z female audiences with authenticity and impact.

  • Long-term Influencer Campaigns

  • One-Off Influencer Campaigns

  • Brand Ambassadorships

  • Sponsored Blog Post (packslight.com)

  • Sponsored Newsletter Blast (mention, or dedicated)

    • mention

    • dedicated

  • Social Media Takeover

  • Freelance Writing

Official Creator Programs:

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Black Ambition Finalist

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LinkedIn Creator Accelerator Program

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Voice Creator Incubator

Awards:

ADCOLOR Influencer of the Year

LinkedIn logo with the words "TOP VOICES" and "Next Gen" on a dark background, featuring a ribbon badge.

LinkedIn Top Voice":
Next Gen

A colorful logo with a rising line graph and the words 'Milestone Circles' beneath it.

NASDAQ Milestone Circles Program

Collage with portraits of diverse women surrounding a pink speech bubble containing the text 'Remarkable Voices'.

Remarkable Voices

Black and white graphic with a laurel wreath surrounding the text 'Creator Awards Shortlist Nominated 2023' and the website 'www.traverseawards.com' at the bottom.

Traverse, 12 Month Achievement Award

Pink circular logo with the Pinterest icon and the words "Creator Residency" in white

Pinterest Lifestyle Creator Residency

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Meta Inaugural We The Culture Program

Blue circular badge with white text: "Lonely Planet Best in Travel 2021" and "Diversity and Inclusivity Award"

Lonely Planet Best in Travel Award

Newsweek Future of Travel Awards

Let’s partner!

To partner with Gabby, please email partner[@]packslight.com.

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BlackTikTok Program

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DBA Mentorship Program

A circular badge for the Newsweek Future of Travel Awards 2021, indicating a finalist status.

Word on the street 💬

  • "It was a pleasure to work with you on this project and hope for many more in the future. Delta was very pleased with your participation in this campaign."

    Delta Airlines

  • "The client absolutely loved what you put together and has been a quick favorite from the team! Thank you for putting together such an awesome video!"

    TikTok x The North Face

  • "Gabby! Our whole team is on Cloud 9. This is INCREDIBLE! A GREAT day for marketing and a challenging day for our engineers since your viral TikTok has pushed our systems well over what we had expected."

    Go Overseas

  • "Wow, what a report :) This is how we like to work with professionals. Also, we truly enjoyed your blog post. It was our pleasure to have you here in Berlin, and we would love to work with you in the future again."

    Visit Berlin

  • "Your campaign was the highest converting (rental car bookings) of an influencer we have ever worked with."

    Avail Car Rentals

  • "Not every creator has this connection with their audience, and from the perspective of a marketer — was a key reason we trusted you to deliver an effective piece of content about our brand, which you did!"

    EF Gap Year

  • "We were thrilled to see your followers agree with your Reel that Southern Idaho looks like Iceland! We chose you because of your authenticity and your thriving blog. Winter is a hard time to travel in Idaho and you absolutely slayed!"

    Visit Southern Idaho

  • "We are very happy with your content of Atlantis, The Palm and we appreciate your communication in terms of posting as well as your in-depth analytics report. This is very helpful for us to see."

    Atlantis, The Palm